Hot Octopuss pushes for new sexual revolution with launch of its pioneering PULSE II sex toy collection.
Launching the PULSE II series, its new collection of pioneering sex toys, award-winning British sex-toy brand Hot Octopuss is today challenging people who are unsatisfied with their sex lives to rise up and join the new sexual revolution.
Research conducted by the brand revealed:
- Three out of four people (78%) feel uncomfortable talking to their partners about what they want in the bedroom.
- Sixty-nine per cent of people feel underwhelmed by, unhappy with, or simply bored of their current sex lives.
- A mere third of people (31%) claim to be satisfied in the sack.
Developed in close collaboration with a wide range of customers of all ages, sexualities, genders and levels of ability and disability, the new toys have been developed with the user experience at the forefront. While PULSE II SOLO is for male solo use only, the PULSE II DUO has been developed specifically with heterosexual couples in mind and is the first sex toy ever to incorporate two separate, independently-controlled, motors that aim to simultaneously satisfy the different stimulatory needs of both male and female partners.
Under the banner ‘Sex Not Stigma’, Hot Octopuss is inviting people to join a global conversation, encouraging couples to talk honestly and openly about their sex lives in order to improve their relationships.
Hot Octopuss is kick-starting the conversation with a thought-provoking video showing couples talking frankly about sex and how introducing sex toys to the bedroom has changed their lives for the better. People are also invited to join the conversation on social media using #SexNotStigma.
The survey also showed that the most common reasons people were dissatisfied with their sex lives included:
- Lack of excitement and adventure
- Lack of experimentation with new toys and positions
- Romance and love simply being lost
Despite the apparent embarrassment of the majority of people in broaching the subject of sex toys, those who had already introduced them, or had spoken openly to their partners about their needs, were adamant that their sex lives had improved drastically as a result.
All Hot Octopuss products are available to purchase via the Hot Octopuss website, and through various retailers worldwide. Pricing information is listed below:
PULSE II DUO – £89/$139/€129
PULSE II SOLO – Priced at £69/$99/€89
Adam Lewis, Hot Octopuss co-founder and designer of PULSE, said:
“Hot Octopuss exists to improve people’s sex lives, regardless of their age, gender, sexual preference or physical ability. It is a well-known fact that a happy sex life is often key to a happy relationship. For too long there has been a stigma attached to the use of sex toys, stifling people’s happiness and holding them back from saying what they really want in bed. Some of the hardest silences to break are those in the bedroom, which is why we want to start a sexual revolution where people feel they can break free from the shackles of stereotype and tell their partners what they really want.”
“There is often a taboo around talking about wanting or liking sex if you are older, or disabled, or if you just don’t fit the ‘sexy’ stereotype in some way. And for a long time the depiction of men as users of sex toys has been seedy or perverted, and has prevented them from being able to have an honest dialogue, despite women talking openly about using toys for years. We want to start a conversation that acknowledges that everyone should be able to talk openly about what they want in bed. There are many people out there trying to fight that stigma alone and we hope that we can bring everyone together under the banner ‘Sex Not Stigm